There are a number of good reasons to use open source software in your personal and professional life, but what about SEO software? Open source software is typically free, safer and more reliable than closed source programs, and more flexible and capable to boot. SEO is one area where people seem to feel that they have to spend a lot of money to get tools that produce results. In reality, just the opposite is true. There are plenty of open source projects geared towards Search Engine Optimization that can be found online that really work. Below you’ll find a brief summary of the best open source SEO programs available at the moment.
SEO Tools by SEO Book
As one of the most well-known and well-respected SEO suites online, the SEO Book Tools is a fantastic resource for marketers and webmasters of all stripes. It includes practically all of the functionality you’d find in every other SEO program, all in one compact package. With a full-featured SEO Toolbar for your Firefox browser, a Keyword Tool, a Rank Checker, and an SEO Site Planner, SEO Tools has it all. Backed by a large online library of resources and educational material, SEO Tools is the best way for beginners to get started with SEO. It’s used by the professionals as well to fine-tune campaigns and maximize returns.
One of the best intelligence tool sets around, UrlTrends offers a number of features that should be of interest to anyone trying to boost their rankings in the SERPs. My UrlTrends is one of the unique aspects of UrlTrends that sets it apart from other programs. It allows a user to monitor their efforts from a web-based control panel, an RSS reader, or via E-mail. UrlTrends will compile SEO Reports on the fly, giving you vital information and statistics on your SEO campaigns. It also features a Keyword Report, a Competition Report, an HTTP Header Lookup Tool, a Reverse Keyword Lookup Tool, and a Trend Comparison Tool.
Search Engine Optimizers
Despite its bare bones appearance, Search Engine Optimizers is one of the most powerful SEO packages you can get your hands on. The main feature is the Spider Search Engine Optimizer. It’s a capable and powerful tool that features both Windows and Linux command line tools and GUIs for managing every aspect of your SEO campaigns. It generates and optimizes meta tags and links for the best results possible, saving you a lot of time and effort in the long run. It also comes equipped with a Sitemap generator, an RSS editor, and a Spy Link tool for evaluating links for their social connectivity.
Another superb example of top-notch SEO software that’s also open source is SEO Panel. Released in January of 2010, it can be found on its main website and also hosted on Google Code. SEO Panel is a comprehensive SEO management dashboard that gives webmasters, entrepreneurs, and marketers a simple way to track their sites’ performance and manage content submissions. It comes equipped with an Automated Directory Submission Tool to simplify content management, a Keyword Position Checker to look at rank results, a Search Engine Saturation Checker, a Meta Tag Generator, a Sitemap Generator, and much more. For all your SEO needs, SEO Panel is one of your best bets.
As you can plainly see, there’s no shortage of options available on the web for managing your Search Engine Optimization needs with open source software. The beauty of free software is that it gives users a wider variety of choice than proprietary programs do, for a price that anyone can afford. Ultimately, software will only get you so far. They’re just tools, and you need to choose the ones that will work best for your own unique circumstances. Regardless, the above SEO programs are free, they are not an option for scaling your SEO efforts. Even that we like free sep software a lot, companies such as DIYSEO, IBP or Raven are just a better alternative and on top very affordable.
Not sure if anybody noticed, but it’s amazing to me how many companies started to get in the Free SEO Report game in the past few months.
Besides Thefreeseoreport, which looks like a basic E-book subscription model and is around for a while, now Jeremy Shoemaker launched a product called FreeSEO Report.com.
On the other side there are so-called SEO Report Cards. No..not the one announced by Google last March , but from companies like DIYSEO or SEOReportcards.com. These Report cards usually include a PDF report with up-to-date statistics about the website.
Last, we have the offers for free SEO Audits. More commonly used by the small and medium agencies to bait in new clients.
I am not sure if I really understand the trend of the “free SEO thingy”, but SEO arrived in the mainstream and as long as users get some value out of it, it is totally fine with me. Even if a free SEO report turns into a $10 or $20 subscription.
That being said, I am sure a lot of SEO’s will start whining over this trend.