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Professional Seo Software

8
Sep

Anyone familiar with the standard of features that SEO programs tend to provide   will  find very little to shock them in the features that SEOMOZ SEO Tools provides. While there are a few noteworthy features, the majority consists of features found in the majority of SEO programs.

SEOMOZ SEO Tools can provide a comparison between the backlinks of your own site versus those of competitors’. Their so called “Competitive Link Research Tool” enables you to find sites that competitors’ are receiving links from that your website is not. The SEO Toolbar provides you with the ability to review metrics and use SEO Tools while surfing on the web. A refreshing change from many standard toolbars is that theirs is targeted specifically for the Firefox and Chrome browsers, as opposed to Internet Explorer.

The Historical Pagerank checker is one of the first areas where SEO Tools really shines. It can provide years worth of historical data on the Pagerank of thousands of websites.

Finally, the gold nugget of features provided by this program are the SEOmoz APIs. Through this, advanced users are able to create their own SEO tools from scratch, taking advantage of the Linkscape Index that Seomoz has developed. While only a limited number of users will use this feature, it is definitely the best thing about SEO Tools.

The Good Points:

SEO Tools may not provide its users with a plethora of never-before-seen tools for increasing the efficacy of their SEO, but it does provide a solid implementation of the core functions needed from any SEO program. In addition, the inclusion of the Historical Pagerank checker enables webmasters to analyze the Pagerank of many websites for as far back as 2007. This can be used to find trends that may be associated with increases in the pagerank of certain sites.

The Bad Points:

There’s nothing in SEO Tools that is a “must have”. The SEOmoz APIs, while definitely being one of the best aspects of the product, only finds use among advanced webmasters.

Overall Rating:

While SEO Tools is not necessarily something to throw up your arms in excitement about, it is a great implementation of the tools needed to increase traffic to your website. More advanced users are likely to love the ability to produce customized SEO programs that use Seomoz’s Linkscape Index. All in all, Seomoz SEO Tools deserves the title of Best Link Research tool.

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Category : Professional Seo Software | Blog
6
Sep

SEOBook.com is Aaron Wall’s website, a package of SEO tools and his book discussing the methods of website optimization with the goal of achieving a high search engine ranking and thereby attracting more visitors to your site.

Aaron Wall created the first SEO Book in 2003 and has continued to keep it current over the years. He provides quality information and has quite a large following. Being an e-book, it is constantly being updated. Many books and websites gloss over these subjects but SEO Book and SEOBook.com provides on and off page search optimization to help you make your website a success. The end of each chapter has a quick reference section. Pay-per-click is covered as well.

The book starts at the beginning with finding good hosting and moves on to site building and copywriting. He covers in great detail the importance of how to write good copy for the internet as opposed to newspapers and magazines. The dos and don’ts of getting your site listed in the major search engines are described.

Keyword optimization, onsite optimization, linkbuilding….are all a complicated subject which Wall walks his users through. Never shy of personally answering questions. He also offers various valuable free tools.
Aaron provides all forms of optimization methods you will need to know in order to succeed. All this information must be tracked to verify results of your efforts and this is covered.

You may be able to find the information in this book on the internet but it would take years. Aaron Wall is the go to man for SEO and lays it all out in his book. The book is not too cheap($79.) however the information you receive is priceless and will save you tons of money.

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Category : Professional Seo Software | Blog
9
Aug

Quantcast.com is a great tool for website analytics and marketing. They are very popular and are used by thousands of companies, including many major websites which regularly get millions of visitors. Quantcast.com has many different features available, and if you run a website or are a part of a team which maintains a website, you may find Quantcast software useful. Let’s take a closer look at the various features of the Quantcast.com software, and their pros and cons.

Features

A quick visit to the Quantcast home page gives you a lot of options, many of which you may have never heard of, even if you work in marketing. Here are some of the features:

• Web analytics. As a user, you can see demographic data for any site. Sites that use Quantcast have exact numbers, and sites that don’t still show estimated traffic data. You can sign up for a free account and use them to track your website’s traffic, too.

• Lookalikes. The Quantcast home page prominently advertises their ability to buy and sell lookalikes. This means that instead of just regular traffic, they know lots of detailed demographic data, and can advertise to very specific audiences. As a Quantcast user, you can buy or sell very specific, targeted web traffic.

• Advertisements. Quantcast can help you track, find, and sell ads on your site.

The Good

Quantcast’s extensive data is pretty cool to just an ordinary user, and extraordinarily awesome to a marketer of website owner. It is also the thing that sets them apart from other similar analytics services – they know a lot about web traffic, and can target <i>very</i> specific markets. Another of their huge advantages comes from being an independent third party. Advertisers know and trust them to be accurate, so they don’t have to worry about whether or not publishers are actually showing their ads enough times or if they are really getting the traffic that they claim they are.

The Bad

For all its good features, Quantcast is not without its downsides. For one thing, their data sources are a bit ambiguous. Sure, it’s easy to track what pages a user visits, where they are from (using their IP address), and what they click on, but exactly Quantcast gets their data on age and gender is a little bit ambiguous. Along those same lines, it is easy to believe that Quantcast can very accurately track websites which have signed up and use the Quantcast tracking code, but their data for sites that are not “<i>Quant</i>ified” is just an estimate, and as such can be a bit off, especially for smaller sites.

Review and Rating

Overall, Quantcast is a great and reliable service that is definitely worth using. There data sources are a little bit sketchy for some sites, however they are completely reliable if you put their tracking code on your site, so they can be a great way to prove to your advertisers that you really get the traffic you claim. Their ability to move highly targeted traffic is unparalleled, and is a great way to find the traffic you need.

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Category : Professional Seo Software | Blog
3
Aug

Using web analytics to review statistical data concerning web traffic for a website and attempting to figure out traffic patterns is difficult, requiring in depth data of which should come direct form the source; the site owner. However, because retrieving this data manually usually means having to contact the site owner and hoping he will oblige your request, doing so typically takes up valuable time and resources. This is why Compete.com has developed a tool to track the traffic.

Features
Overall features of Compete.com are impressive. These features include search analytics, referral analytics, ranked lists, category profiling, company website profiling and a click stream of data form over two million people whom have agreed to continuous monitoring of their Internet surfing habits.

The Good
The way Compete normalizes the massive amounts of data they collect is one of its strengths. Using a “multi-dimensional scaling” technique, Compete can weed out the international users and de-bias the US users for both the weekly and monthly statistics. The Compete Pro version allows site owners to keep tabs on competitors while tracking their information including competitor keyword tracking, SEO link building and the ability to see a complete site profile of any website, not just sites that Compete tracks using their analytics techniques.

Additionally, Compete excels in the area of online media and marketing campaigns. With analytics for gauging the effectiveness of a marketer’s ad campaigns, their Ad Impact product can effectively measure the consumer’s behavior when viewing ads-or not. Ad Impact not only uses click-through as a measure, but it also measures the clicks to competitor sites, conversions and search activity as related to brand-terms.

Compete’s behavior Match product is another addition to their analytics that no marketer should be without. Its ability to find the ads the consumers want to see outranks any other similar product. By monitoring consumers’ interests when surfing the web, Compete can effectively gauge their behavior and find the right publishers that make those consumers want to click.

The Bad
The pricing for their Compete Pro products is much higher than your average analytics tool and rests at from $199 to $499 a month, with various custom plans for enterprise solutions. While Compete does add extra tools to a paid account, admittedly these same features come with Google Analytics, Alexia and with other analytic websites free of charge. Additionally, many of the tools offered in the paid version can be found elsewhere on the Internet free of charge as well. Consumers are simply paying for convenience in this case.

Another key point to consider when looking at Compete as an analytics website is its reported inconsistencies when it comes to normalizing the data collected. According to some reports of users whom have searched their own company’s websites, they state the data Compete has on their site is flat out wrong and not even close to the reported statistics of their web host. While this may just be an artifact of Compete’s normalization process, it might be just enough to want to use Compete simply as an observational tool instead.

Review and Rating
The upshot here is that Compete has a much higher and sampling of the ”average consumer” than any other analytics site does, so this alone may outrank the price paid for those who need the information from a more complete consumer base. However, with so many reports of statistical flaws and inaccuracies, be wary of using their paid tools, since no refunds are allowed or offered. Overall rating, five stars out of ten.

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Category : Professional Seo Software | Blog
2
Aug

SEMRush is a software program that ranks keywords on the internet by automatically researching them. The program is used for companies desiring to build a website that will appear in higher ranks among search engines, thus bringing higher volumes of traffic to their website. SEMRush is a useful SEO business tool, providing an efficient way to research competition and adjust one’s website to meet optimization standards above those of competitors.

Features

Every month SEMRush searches for 40,000,000 of the highest-ranked keywords used, searching at least 20,000,000 domain names. After gathering the data, SEMRush provides a detailed and helpful report to guide users in the right direction toward optimization of their web data. Based on recent data history, companies may then adjust content to fit higher standards for visibility and web traffic.

The Good

SEMRush searches through countless domains and words; it is also searches words and websites of many other languages, making the data the most extensive collection possible. Not only does SEMRush help the user identify the keywords used in their content the most, but it also gives reports of those words’ popularity and where the website would rank. The program is reported as being very reliable and efficient. Considering that gathering such information, reports and analyzing the information would be very costly and time consuming; SEMRush omits the time and cost. SEMRush offers a free trial and regular purchase price less than $60.00.


 

 

 

 

The Bad

One of the disadvantages noted from SEMRush users is that the data is up to 4 weeks old. Personally we haven’t noticed any issues with that, but a once a month updated database is for some clients not enough. Otherwise we haven’t seen or noticed any negative statements about the tool

The Review and Rating

Considering both the pros and cons of SEMRush, it does seem to be a very good investment. Considering the fact that gathering data without an automated software would be costly and time consuming, paying under $60.00 for a program that does all of those things automatically is really a good offer. Ratings have ranged between 3-5 consistently on a five-star scale by many users. Another factor to consider is that the use of consultants for SEM and SEO purposes are very pricey; purchasing this program will save a company the process of hiring a professional to enhance their web content. Test out a free trial here.

Post updated: 15/11

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Category : Professional Seo Software | Blog
3
Jun

If you are seriously considering developing an online presence, you will soon realize that there is more to being successful than just creating a website or blog and hoping everyone will find your site. To be successful on the today, you need to initiate a serious marketing plan, which includes keyword research, link building, incorporating social media sites like Facebook, Twitter and others into the mix, and creating informative content for your site.

So Where Do You Begin?

There are several tools available to help you in this process. The one that is a stand out, is Raven Internet Marketing Tools. It offers a complete package to help you be successful on the web.

Keyword Research and Keyword Management


As you are no doubt aware, your online success starts with keyword research. Raven can help you research and manage your keyword phrases.
Raven allows you to:
• Collect competitive information on keyword phrases to help you magnify your campaign.
• Uncover additional keywords you can use in your campaign with tools like Wordtracker, Google Adwords Tool and SEMRush.
• Start tracking your rankings as they relate to your keyword phrases.
Managing your keywords is a simple task with Raven. It allows you to organize and monitor your keyword phrases by:
• Tagging to manage your keywords as they increase in number.
• Working with others on your marketing plan.
• Tracking your search engine rankings.

Link Building

Building relevant inbound links to your site is very important also. Raven can assist by:

• Helping you find link building opportunities using SEOMoz and MajesticSEO.
• Allowing you to monitor your links for any change in status.
• Helping you manage your website contacts.
• Helping you manage the status of your links.

Raven also offers you the ability to create reports on your link building efforts.
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Category : Enterprise Seo Software | Professional Seo Software | Blog
28
May

The Internet BusinessPromoter software is designed to help anyone with a business website generate more traffic and gain higher rankings with the top search engines.

Achieve Top 10 Rankings for Specific Keywords

When your site is ranked in the top 10 search results on the most popular search engines, your site will experience a noticeable increase in traffic. iBusinessPromoter is designed to help you optimize your site so that it will appear in the top 10 consistently. The software also keeps track of changes in search engine requirements so that you will know immediately when you need to make an adjustment to your site so that it will maintain its ranking. Organic site rankings are far more powerful than the paid rankings that you can purchase from search engines because consumers trust that the organic rankings are more legitimate.

Targeted Traffic Increases Sales

Generating traffic through targeted keywords on search engines means that the people who click through to your site are already interested in the products you are selling. When someone enters a keyword into a search engine they are looking for something specific and have already expressed a need for the item. General advertising will draw customers who may or may not want to learn more about your products. Targeted search engine results guarantee that more of your site’s visitors will be likely to spend money on your site.

Follow Clear Instructions to Improve Your Site’s Optimization

The layout of the iBusinessPromoter software is very straightforward and easy to follow. Each screen gives you the information that you need to keep track of your site’s performance. There are also easy to follow instructions that tell you exactly what you need to do in order to improve or maintain your site’s rankings at the top search engines. Charts, graphs, links, and spreadsheets show you the statistics in several different ways so that you can understand them completely.

Choose the Keywords and Search Engines

One of the more unique features of iBusinessPromoter software is that it allows you to choose which search engines you want to focus your optimization for. If you would specifically like higher rankings at Google, Yahoo, or another high profile search engine this software will create targeted instructions for those specific search engines. Once you choose the keyword that you want to use and the search engine you want to optimize for, the software will help you climb the rankings for that search engine specifically.

Keep Track of Your Site’s Statistics

iBusinessPromoter also allows you to follow the progress you’re making as you continue to optimize your site. You can see which search engines are sending the most traffic to your site. You can also see which keywords are being used to get to your site the most often. With the detailed information that you get from iBusinessPromoter, you can continue to focus your site on driving the traffic that is the most effective for sales. You’ll quickly learn which keywords and marketing techniques are working as well as which ones are not as helpful.

Low Maintenance Way to Generate Traffic

Once you have finished using iBusinessPromoter to optimize your site during the initial setup phase, there is very little maintenance required to keep your site’s rankings. The simple tracking tools will keep you updated on what is working and what isn’t so that you can spend your time concentrating on effective optimization methods instead of guessing what will work. Achieving higher rankings from top search engines will drive traffic much more effectively than any other marketing strategy without you having to spend any extra marketing time or money. You will gain targeted customers through very little effort or expense, which will help to increase your profits and your web presence. iBusinessPromoter software is a tool that any serious online business should consider as a fundamental way to earn search engine rankings to drive more business to their website.

Quick note:
We’ve covered IBP9, the internet management software before. However we are now at version 11.7.4 and the tool has changed completely. Speical IBP 11+ free trial offer you’ll be able to find here.

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Category : Professional Seo Software | Blog
27
May

Overview: A top all-in-one solution. Powerful features, clean interface. You should definitely try the free download. Five stars.

Definitely worth a free download, Web CEO is a unified workspace for ten programs that help you promote your site in search engines, intelligently analyze your visitors, and easily maintain your online estate. The programs will enable you to:
Research your keywords, Optimize your site for high rankings in search engines, Submit your URLs to search engines, Check your rankings with search engines, Know who links to your site and competition
Pinpoint broken links and other errors on your site, Edit your Web pages in the WYSIWYG mode, Upload HTML and other files to your server, Monitor your website to know if it is up or down
Track and analyze your visitors, ad campaigns, transactions, revenues, etc. with more than 120 live analytical reports (additional subscription required)
New features include:
• Enhanced off page analysis, including information on the Alexa and page ranking of the linking page. The Backlinks theme analysis gives the information on keywords in the BODY, titles, descriptions of the linked pages, etc.
• An enhanced report feature allowing reports to be customized with the brand of the SEO company.
• A time tracking tool that monitors time you spend on various tasks, helping to automate the billing of time to clients.
• More flexible settings for optimization reports that allow configuration to include more details.
• Keyword and keyphrase analysis are taken into account in on page text analysis – not only in English, but in Russian, Spanish and French language pages.

Manufacturer: WebCEO Inc.
Trial: Web CEO offers a free version with a high level of functionality. Users can obtain the free version of Web CEO here.
Price: Free Edition | SmallBiz: $199.00 | Professional: $389.00
Platform: Windows

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Category : Enterprise Seo Software | Professional Seo Software | Blog