A small, but interesting update fom Raven is the new Raven Event Manager
Raven now allows you to mark certain traffic spikes with an event. Whether you launch and email marketing campaign or run some Infographics, this new feature is a great way to keep track of why spikes happened.
Already a few days old, but wanted to cover it here as well: Raven SEO Tools launched a new product called Site Auditor. The tool analyzes different site issues and finds errors in the site’s architecture. As with all the Onpage tools it is crucial to hace a certain crawl depth.
We haven’t tested Raven’s new Site Auditor yet, but it looks great so far. Here a few errors they look out for:
Pages blocked by robots.txt
RankRanger is one of those recently released online software programs that automates the process of finding real time data related to the sites of your competitors. Many owners of websites as well as those working in SEO make use of this software to check on their own performance as well as that of their competitors. This survey can be done over more than 300 search engines. What RankRanger does is track down the rankings of sites on different search engines, analyzes their use of keywords as well as their ranking. It also looks through inlinks, backlinks and more. RankRanger has just come out of the BETA phase of its development, however the stupendous amount of data that it has collected for those who have used it has significantly helped them improve their processes.
The plus points of RankRanger
There are quite a few advantages to RankRanger and the first one is that of the enormous amounts of data you can collect. As it searches through over 30 search engines, you will be able to analyze your own as well as your competitor’s rankings, the page rankings of their site, as well as the positioning of their backlinks, inlinks, etc. All of this will help you make your SEO efforts all the more effective. Additionally, this software will be able to pull together all the data you need from similar tools such as Google Analytics and bring it all in one place. It will even show you whether your ranking on a search engine is organic and how your pay per click ads are faring.
The software comes with an extremely friendly user interface. This means that it can take you little under a minute to set up. It is rather self-explanatory. You can easily navigate through the entire software with the help of the tabs as well as the columns and graphs that point out the way. Since the process is largely automated, you will have no issues in generating the info you need. You will also be able to get customized alerts in real-time and monthly reports in the form of PDFs.
With RankRanger, you will be able to organize results based on the campaigns that you are working on. You can have as many campaigns as you want in a single user account. There is the added advantage of having the ability to group all your campaigns in folders and use them how you need. You will also be able to organize the data the way you want, as there is no pre-determined setup.
Another advantage of RankRanger is that it is completely white label. Which means every SEO company that makes use of it will be able to put their own logo on the findings. This way you will not need to let out your trade secrets on how you got your own information and data.
The kind of results you get with RankRanger is quite versatile and there is a great deal of emphasis placed on keyword rankings. Since there are a number of ways in which ranking can be measured, the near perfect results that you get each time will help you monitor yours as well as other rankings and work towards improvement.
There are a few who feel that the RankRanger focuses entirely on the tracking of Keywords, PPC campaigns as well as all those elements that go into the basic structuring of a site. If a website owner is deep into analyzing data, then he will also want to look into other social media such as tweets or even YouTube stats and Facebook. While these features are available with some other sites, it is not with RankRanger.
Review and rating
RankRanger is the perfect tool for those who are just starting out in the world of SEO. The reports are easy to generate and equally easy to organize and track. What’s more is that you can label it with your own logo.
SEMRush just released two new great features, which make it even more valuable: A backlink tool (domain level backlinks) and even better..the Organic Top 200 report, which is a unique feature that no other tool currently offers.
Once more SEMRUSH is leading the pack with innovation and speed:
Skyrocket.com did an interesting survey about the use of SEO software. Results are not too surpsing and certainly not extremly representative (only 420 people have been surveyed), but the picture would have probably been different if they would have added more SEO Tools to the survey.
When it comes to link management….every SEO is going nuts. Some want to manage every single link and automatically fire emails as soon as their spider doesn’t find the link anymore, the other SEO has his own Excel file …and the next SEO just builds more links and doesn’t care at all about links being lost.
CognitiveSEO.com, which launched today is all but that. The tool is a sophisticated link management solution combined with an advanced To-do manager.
Without going in the usual features of link management tools, here are the highlights:
1. Inbound Link timeline
A sophisticated inline history that shows you when and how you gained links. We believe this is one of the most important tools that any SEO needs and currently only Majestic SEO covers that.
2. Footer vs. Content vs. Header Differentiator
Automated differentiator if a link is place in the footer content or header. Something every SEO was dreaming about for a long time
3. Link dashbord overview
Sophisticated separation of diffent link types:
4. Competitive link analyzer
Compare link profile up to 5 domains for any of your domains
Overall result from first review:
CognitiveSEO makes a first great impression. There are many great features in the tool and it’ll be exciting to see what this will turn into. We also liked the fact that it is focused solely on links, which as of today are 80%+ of the ranking game.
What we don’t know about CognitiveSEO is the depths of the link data. Some of the integration looks like it’s done wit Seomoz data, but we are not sure if this is the only provider of back link data.
That all being said…we definitely give CognitiveSEO an A for trying a different approach and not copying the other tools out there. It’s exciting to see a company putting fresh eyes on an old problem.
Still in beta, but already made quite some noise in the industry: Cognitiveseo.com . We’ve been trying to get our hands at a demo account, but everything is still in stealth mode. However, we managed to get some exclusive screenshots:
The speed at which search is changing either exhilarates online marketers or makes them run for the
hills. Those of us crazy enough to stick around need fast tools with the right data and lots of it.
Searchmetrics Essentials is a new database product line from Searchmetrics, a global search analytics
company known best for its dashboard SEO tool – Searchmetrics Suite. Available both as an extension
of Searchmetrics Suite and as independent databases, Essentials introduces a brand new keyword
database covering organic, paid and universal results in 15 countries (Essentials SEO+SEM) and a social
media database covering Facebook, LinkedIn, Twitter, Google+1, Delicious and StumbleUpon (Essentials
First of all the price: $99 is a ridiculous price for a well-rounded suite like that!
Introducing intelligent metrics for domains like SEO Visibility (factors in position, search volume and
traffic estimation) and Social Visibility (factors in 6 social networks weighing the results based on
influence), what really stands out is the clean interface and how easy it is to pull a ton of data about
your own website, competitors and industry trends. Also, the ability to see domain and keyword history
is perfect for SEOs to show just how badly a site was doing before they started to work on it.
For those of you familiar with the Searchmetrics predecessor, Rapid, Essentials SEO+SEM has taken this
database to the next level with features like industry analysis, which looks at the industry categories of
your keywords. The reporting is also clean and easy to assemble.
Down to a link level, Essentials Social this gives you instant information on where your links, and anyone
else’s links for that matter, are going in the social media space. Which article or blog post was most
popular on Twitter? Do users tend to like, share or comment on your content on Facebook? Where are
my competitors having success and is that an opportunity for me?
Like all keyword tools, not every important keyword for your business will be in the Essentials SEO+SEM
database. This is to remind customers that they can fully customize their keyword list in Searchmetrics
Suite, but this like all things comes at a higher price. Also, as some parts update monthly, the PPC
data is not going to be 100% accurate for the current moment in time. In Essentials Social, you look
up information by website, so not being able to look up information by topic or mention could be
challenging for professionals that don’t always tie their social media campaigns to their website.
Overall review and rating:
What I like best about Essentials is that I can enter in a domain or a competitive set and pull information
instantly. No wait time for my keyword positions or social media references to load. Searchmetrics
has been at data analysis for quite some time and they are very good at it and the new tools are fast.
Essentials definitely has the potential to replace existing keyword tools and become known in the social
media space. Test it out for free.
Overview SEO Profiler
Two of the principle keys in driving traffic to a web page as well as increasing its ranking in major search engines are keywords and backlinks. Without a healthy share and effective use of both of these components, many sites simply languish in cyber space, attracting no attention, creating no buzz, and generating no income. When a site, however, finally discovers how to correctly and generously use and analyze these two tools, its rankings and visits often shoot through the roof, sometimes overnight.
SEOprofiler offers a huge range of tools that will help optimize your site for search engine rankings by building crucial and effective keyword strategies that have been proven to work. It will also help to analyze your backlinks to help you get the most out of your online presence.
There are nine different tools to help you in building links, ranging from the usual, canonical URL toolbox to more exotic things such as anchor text. The program provides users with a status report on their web site’s backlinks known as the Backlink IQ that will help administrators to identify and quickly take advantage of opportunities that present themselves.
For keyword optimization, SEOprofiler offers its KeywordIndex tool that lists thousands of relevant keywords from 15 different regions of the world in order to help you decide which to use to boost your traffic. KeywordIndex will even present you with as many as five hundred suggestions for each keyword to help you personalize it to your needs. Another tool, Keyword Competition, will also give you a heads up on other sites that are using your keywords to help you distinguish yourself from the competition.
One of the best things about this application is the way it combines so many effective and essential SEO tools into one convenient location. With SEOprofiler, the expert can get everything he needs without having to run all over the place and the beginner can be sure he isn’t forgetting anything.
Luckily for the beginning, this program is easy to use and provides detailed instructions on how to use each feature it offers. Every essential task comes with a comprehensive set of directions on how to successfully complete it as well as a checklist to help you make sure that each crucial step is taken.
Like just about any Backlink-related application, it’s impossible for SEOprofiler to always have a one hundred percent success rate at finding every backlink to every domain. SEOprofiler, however, is certain to find all of the most important ones to help you focus on what really matters.
Review and Rating
In general, SEOprofiler is perfectly suited for managers, owners, and administrators of web sites who need to increase traffic to their sites. As far as SEO tools go, you would be hard pressed to find a more professional and more comprehensive one than SEOprofiler. We heartily give it a good four and a half stars out of five. There are many different plans available so be sure to choose the one that is best suited to your needs.
Raven, the currently most successful SEO Software in the USA is apparently working on integrating the Google Webmastertools API into their profesionell SEO software. This should be the first attempt of a SEO software company to integrate the official Google webmaster tool.
Overall an interesting experiment since a lot of SEOs avoid Google webmaster tools. G! Webmastertools are just a little version of a “spider” within the site and every SEO implementing it, is also opening up his entire data to Google.
Google is obviously super interested in distribution Webmastertools to as many webmasters as possible. It gives them a much better shot at what your site is up to. So if you are are 100% whitehat and monitor your links 24×7..it’s probably worth it to look into the Raven integration. If you have bad old links or engage in unnatural link schemes or you don’t monitor your backlinks 24×7 than you are probably better off staying away.